When it comes to merchandising, gloves are no different than most other apparel accessory items. As with other apparel products, the right POP display can make all the difference in achieving sales success. There are many types of gloves, including ski gloves, gardening gloves, work gloves, dress gloves, etc. In addition, gloves are sold in many different types of retail stores, including department stores, mass market retailers, sporting goods stores, hardware stores, and specialty stores. Given the range of glove products and retailers in which they ae sold, the POP displays used to merchandise gloves vary considerably from a design standpoint.
Most gloves tend to be seasonal items. The seasonal nature of gloves has two key implications: (1) They tend to be merchandised on freestanding displays since it is more difficult to build them into a plan-o-gram for a shorter selling season, and (2) The retail displays need to be cost effective given they will be in stores for a shorter period of time, or the display needs to be flexible enough to be able to be reconfigured to merchandise other products in the off season.
Let’s take a look at 7 examples of glove displays we have designed. Our objective is not only to provide inspiration for glove displays but also to share ideas that may be adapted for apparel or other types of displays.