Creating the Right Retail Eyewear Display for the Right Retail Environment
We refer to it as situational design. That is, a great retail POP design is highly dependent not only on the objectives of the brand but also on the retail …
Read MoreWe refer to it as situational design. That is, a great retail POP design is highly dependent not only on the objectives of the brand but also on the retail …
Read MoreI shop at Sprouts every Saturday. Like a good shepherd checking on his flock, I always make it a point to look for the Tieman’s Coffee POP display we made …
Read MoreThe chief objective of visual merchandisers is to capture shopper attention, captivate shoppers intellectually and emotionally, and ultimately convert them from shoppers to customers. Delivering on the 3 C’s- capturing, …
Read MoreIf you are thinking about creating a retail floor shelf display, it always makes sense to start the retail product display design process by asking 3 questions: Being able to …
Read MoreAbout 15 years ago our Director of Operations asked if she could bring in her younger brother Tim to help in the warehouse during the summer. Fresh out of high …
Read MoreYou may have seen the YouTube video of the blind man sitting cross-legged on a city street in London. A tin cup sits in front of him, and to his …
Read MoreWhen it comes to creating extraordinary shopper experiences in the competitive world of retail, every detail matters. One critical design element that significantly influences a shopper’s experience and the retail …
Read MoreWood is an incredibly versatile natural product. As the market preference for retail displays and store fixtures continues to shift toward natural products, wood POP displays will gain greater market …
Read MoreCreating a successful retail showroom requires the right mix of modular and configurable store fixtures, excellent merchandising, and effective branding.
Read MoreVuori’s latest Sunset Blvd., Los Angeles pop-up store is a lesson in clean, uncluttered, minimalistic and effective store layout and visual merchandising.
Read MoreTechnology has had a transformative impact on virtually every sector of our economy as well as our culture and society at large. Relative to many other industries, retail has been …
Read MoreRetail display cases can help to reduce theft, increase perceived product value, and elevate your brand. Check out these 11 creative display case examples.
Read MoreWith retail store design and development, as with many things in life, simple is often better. In a world of continued product proliferation, excessive purchase choices, overly complex messaging, and …
Read MoreFreestanding retail wood shelf displays are becoming increasingly popular in the world of retail merchandising. Why? Well for one, many brands are interested in POP displays that have a natural …
Read MoreThe magic of magnets can be used to make better POP displays and provide practical, affordable solutions for store décor. Check out our top 5 applications.
Read MoreWelcome to Part II of our series on custom POP displays with digital media players. The question we are trying to answer is whether or not digital media players are …
Read MorePOP Displays with Digital Media Players Can Help Drive Revenue and Convert Shoppers to Customers, but there is much to consider before making the investment.
Read MoreRetail wood displays Made in the USA are becoming increasingly popular. Find out what’s behind the trend and check out these 10 cool wood display examples.
Read MoreSlotwall displays can be an attractive, versatile, and affordable substitute for slatwall displays while being able to merchandise a wide range of products
Read MoreArtificial Intelligence is white hot. We interviewed ChatGPT to find out what the AI natural language processing chatbot knows about retail merchandising
Read MoreCreating effective firearms and retail gun displays involves enabling consumer engagement and interaction with the products. Check out these ten examples.
Read MoreSee how we helped create a great shopping experience with the right convenience store fixtures for C-Store Master’s innovative retail distribution business
Read MoreDesigning an effective sunglass display for the middle market to achieve maximum return on investment requires applying several proven design principles
Read MoreAbout 15 years ago, after dining alone at a small restaurant in Southern China, I walked on to a busy city street and noticed a young woman sitting beside a …
Read MoreMost of us are familiar with the wide range of wood species available, particularly in North America which has a distinct natural resource advantage for timber products relative to other …
Read MoreT-shirt displays are critical in generating retail apparel sales. These 10 examples will help you figure out your best options and choose the right display.
Read MoreMany retail merchandising best practices that drive sales in specialty retail and mass market retail are also applicable in the hotel, resort, and hospitality retail market. The principles of shopper …
Read MoreAcrylic is a time-tested, enormously popular, and widely used material in the POP display industry. It is highly versatile and useful as both a primary construction material as well as …
Read MoreMuch like footwear, headwear is an important sub-category of the apparel market. The headwear market includes sports caps, work hats, and fashion hats, as well as other headwear items such …
Read MoreWith the growing concern over climate change, it has become increasingly fashionable for companies to adopt sustainability goals. Enlightened companies are very focused on creating products that use sustainable materials, …
Read MoreA lot of brands and retailers are on the fence about adding LED shop display lights. There is little doubt that lighting can improve the visual presentation of a display, …
Read MoreVuori’s California lifestyle apparel brand is growing like crazy. Check out our inside view of their retail store buildouts and what makes them successful.
Read MoreDespite pressure in recent years, malls continue to be an important part of the retail landscape. Mall traffic, while still down from pre-pandemic levels, is making an impressive comeback as …
Read MoreSuccessful brands have come to realize that building a billion-dollar brand is nearly impossible without physical retail presence. Brands who once thought joining the billion-dollar club was possible via an …
Read MoreCreating a family of flexible and configurable skincare displays can maximize sales and build brand awareness. Check out this beautiful family of displays.
Read MoreThe global golf equipment market is approaching $7 billion and is expected to grow at more than 3% per year over the next 5 years. In addition to golf clubs, …
Read MoreWelcome to Part II in our series on how to maximize return on investment by reducing the risk of your POP program. In case you missed it, be sure to …
Read MoreIn 2012, Austrian Felix Baumgartner stood on the rugged terrain of Eastern New Mexico and gazed into the sky. No amount of military training would prepare him for what he …
Read MoreAlexander Graham Bell once said, “Before anything else, preparation is the key to success.” This is true in life as well as in the world of retail merchandising. Thorough preparation …
Read MoreMaking predictions is risky business, particularly given the current uncertainties we face due to an aggressive and evasive virus, rampant inflation, persistent supply chain disruptions, and ongoing geopolitical tensions. So, …
Read MoreFor most brands wanting to increase sales in retail stores, it is normal to focus the majority of resources and energy on creating a retail point of sale system and …
Read MoreMost of us have been conditioned from early childhood to associate carts with some kind of treat. Whether it is ice cream, souvenirs, or gift items, carts have been used …
Read MoreIn our blog “Retail Display Manufacturers- How to Find the Right Company”, we discussed 5 of the most important factors in selecting the best partner among the many retail display …
Read MoreYou may have heard the joke about the dumb blonde who walks into a library and says to the librarian, “I’d like a hamburger, French fries, and a Coke.” The …
Read MoreIt started as many things do- small and simple. It was a class project for Management 101, a required course for business majors at Bucknell University, a small college in …
Read MoreThe global sleep economy is projected to surpass $500 billion next year. The industry has demonstrated consistent and impressive growth with no signs of slowing. Much of the growth has …
Read MoreIn many retail locations, countertop space is hard to come by. If you are lucky enough to get it, it can make a big difference in your sales velocity, particularly …
Read MoreRetail wood shelf displays are trending. These 6 design options will help you create the most effective POP display to maximize sales and build your brand.
Read MoreMade in the USA displays are trending and are here to stay. Check out these eleven inspiring examples that are designed to drive sales while building brands.
Read MoreWe hope you have been enjoying our blog series on Made in the USA Displays. In Part I of the series, we laid the groundwork for what is driving the …
Read MoreIs the U.S. in the early stages of a manufacturing renaissance? It may be too early to tell, but what we do know is the obstacles to overseas manufacturing continue …
Read MoreMade in the USA displays are trending, forcing companies to retool their supply chains. Check out these 40 examples of domestically produced POP displays.
Read MoreMade in the USA Displays are trending strongly. Learn what is underlying this new trend and what are the real economic and business advantages of reshoring.
Read MoreEffective retail merchandising requires marketers to determine how much choice to offer consumers. The answer lies in how we apply the science of choice.
Read MoreFootwear is sold in virtually every type of retail venue from surf shops, clothing boutiques, mass market retail stores, resort gift shops, grocery stores, and many other types of specialty …
Read MoreBest practice footwear merchandising is essential for success in the multi-billion footwear market. Check out 20 examples of flip flop and sandal displays.
Read MoreRetail wall displays and retail décor can be used to boost sales, increase brand awareness, and communicate brand messaging. Check out practical 6 examples.
Read MoreOcean freight increases pose a serious threat to some Chinese POP display manufacturers. What are the forces at work on the industry and who will survive?
Read MoreRetail shelving and retail wall displays that combine flexible merchandising space and storage can help retail establishments capture unrealized profit.
Read More10 examples of successful retail floor displays that reinforce brand image through the right material selection, design aesthetic, graphics and messaging
Read MoreAs inflation continues to surge, POP display costs are rising rapidly. Here are 4 practical strategies for reducing costs and beating POP display inflation.
Read MoreInstore merchandising success depends on many factors, but choosing the right type of POP display is a critically important first step for emerging brands.
Read MoreThe right retail counter top display can accelerate sales, promote your brand, and generate an attractive return on investment. See 11 practical examples.
Read MoreAn Inside Look at Vuori’s luxury Pop-Up store in The Hampton- Combining Effective Merchandising, Comfort, and Décor to Create a Premium Shopping Experience
Read MoreCreating great instore experiences requires the right combination of POP displays and décor items. Check out the Roxy “On the Beach” merchandising program.
Read MoreIn our series on sunglass displays, we’ve been reviewing various merchandising approaches. In Part II of the series, we discussed the first 5 of 10 different approaches to displaying sunglasses. …
Read MoreCheck out these 10 approaches to merchandising sunglasses. Learn the pros and cons of each approach and which approach is best for your sunglass program.
Read MoreSuccessful sunglass displays combine practical design and executional excellence. Check out our chain-wide sunglass display program at Big 5 Sporting Goods.
Read MoreCreating effective POP displays doesn’t always require spending a lot of money. Here are 6 strategies to compete with bigger brands by doing more with less.
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Effective retail store design should create a unique experience and convert shoppers to customers. See how we did it with our Beauty Creations store design.
Read MoreExtending the life of your POP display will increase your return on investment. Discover these five proven ways to make your display last longer at retail.
Read MorePVC Retail POP displays are popular and ubiquitous. Discover the benefits of PVC and see our examples of practical and affordable brand-building displays.
Read MorePVC retail POP displays offer some incredible advantages compared to other types of displays. Get inspired by these 15 practical and affordable examples.
Read MoreWe share these 10 counter shelf display ideas to inspire better merchandising creativity, increased sales at retail, and more cost-effective brand building.
Read MoreFrom simple to sophisticated, check out these ten practical and affordable POP counter shelf display ideas designed to accelerate sales and promote brands.
Read MoreA well-designed counter shelf display can elevate your brand and accelerate sales. Check out these ten inspiring point of purchase counter shelf displays.
Read MoreBased on our more than 30 years of experience as a POP display manufacturer, here are the 6 best ways that are guaranteed to save money on your POP display.
Read MoreAn effective retail POP display creates disruption and encourages active shopper engagement. Learn 5 proven ways to increase sales by creating disruption.
Read MoreInstore display success is dependent on making the right material choices. Learn about plastic: acrylic, PVC, vacuum formed, and injection molded plastic.
Read MoreMetal is among the most popular instore display materials. Learn about the pros and cons of metal and explore these 20 practical metal display applications.
Read MoreCreating a great instore display requires making the right material choices. Understanding the pros and cons of each material is key to the design process.
Read MoreHow we made this really cool and unique consumer electronics POP display: The story behind ROMO the robot and the display that captured shopper imagination.
Read MoreThe right industrial clothing rack can make or break a company’s success at retail. Learn how to maximize sales and build your brand from these 10 examples.
Read MoreThe right suncare or skincare display can help you convert shoppers to customers at the point of sale. Check out these point of purchase display examples.
Read MoreThe right display can help your suncare or skincare product stand out at retail and drive more sales. Check out these suncare and skincare display ideas.
Read MoreSecuring retail placement for your product requires a thoughtful POP display program and a set of flexible options that will work across retail channels.
Read Morepersonal protection travel kit. Meta description: GuardMe personal protection kit is designed as a top quality, convenient, all-in-one travel kit that will keep you safe during the pandemic wherever you go.
Read MoreAfter a rough 2020 for the POP display industry, what does 2021 hold and what factors will impact recovery? What you can expect and what you need to know.
Read More‘Twas the Night Before Christmas 2020 tells the story of how Santa retooled his workshop to produce a vaccine and heroically delivered the world from COVID-19.
Read MoreGift and souvenir displays are essential to driving impulse sales. Get inspired by 11 display examples that capture shopper attention and increase sales.
Read MoreGift and souvenir displays are essential to maximizing retail impulse sales. Discover the keys to generating impulse sales through ten inspiring examples.
Read MoreFrench composer Claude Debussy once said that the beauty of music lies in the space between the notes. Debussy was suggesting that beauty needs a certain amount of emptiness to …
Read MoreThe right apparel displays can make or break your brand. Check out these 10 inspirational examples we designed to capture sales and create brand awareness.
Read MoreEffective apparel displays need to outlive fashion cycles by being versatile, flexible, configurable and visually appealing. See these 10 display examples.
Read MoreApparel displays have an inherent advantage relative to many other types of POP displays. The advantage is that they are naturally interactive. One of the main objectives in designing POP …
Read MoreCannabis Displays, CBD Displays, and Vape Displays are hugely important for capturing customers at the point of sale. Get inspired by these 15 examples.
Read MoreMost of us believe that the decisions we make are based on a rational analysis of available alternatives. However, reality would suggest otherwise. In fact, in most cases emotions play …
Read More10 winning examples of brand-building food and beverage displays that captivate customers at the point of sale, maximize sales, and create attractive ROIs.
Read MoreSelecting the right construction materials is a key step in the POP display design process. Discover the benefits of metal and available material choices.
Read MoreGreat POP display design depends on the right selection of materials. Discover the 4 main wood material options and check out these 10 inspiring examples.
Read MoreAchieving excellence in POP display design involves the right blend of art and engineering. POP material selection is integral to the design process since it impacts display aesthetics, economics, brand …
Read MoreStock Retail Displays offer some significant advantages over custom retail POP displays but be sure to consider these 10 important factors before you buy.
Read MoreAs planning horizons in the retail industry continue to shrink while forecasting becomes increasingly uncertain and less reliable, brands and retailers alike face tighter lead times for implementing new retail …
Read MoreAs tensions rise between the U.S. and China governments, there is a lot of talk about reshoring or bringing back manufacturing operations to the U.S. that have previously moved overseas. …
Read More7 Things You Can Do to Make Your Display Stand Out It is becoming increasingly challenging to make your product stand out in a busy retail environment. Creating a custom …
Read MoreHow maximizing material yield and optimizing box size during the design phase can result in significantly lower cost custom POP displays and an improved ROI
Read MoreThese 10 examples of POP counter displays will inspire your next POP display. See how to use metal, acrylic, wood, MDF, and PVC to create affordable displays.
Read MorePOP counter displays can be effective for merchandising products that are typically sold as impulse items, but they can also help to sell destination items. Irrespective of the type of …
Read MorePOP counter displays can be a great way to introduce or build your brand. Counter space is often more difficult to get in a retail store simply because there is …
Read MoreThere are a lot of factors that contribute to the success of a retail display program. First and foremost, the economics have to work. That is, the display must generate …
Read MoreFootwear displays can maximize sales and create brand recognition when the signage is creative and well-executed. Get inspired by these 6 signage examples.
Read MoreSee this video to sell more t shirts with our new high-capacity, versatile knock-down t shirt displays that assemble in 5 minutes and save on shipping costs
Read MoreIn today’s blog, we’ll wrap up our 4-part series on custom shelf displays. In this post, we will share the last 10 examples of displays that we hope will inspire …
Read More10 inspiring examples of custom shelf displays that use different materials and are designed to merchandise a variety of products across multiple industries
Read MoreWelcome to Part II of our 4-part blog series on custom shelf displays. As we mentioned in our series opener, custom shelf displays offer a number of advantages over inline …
Read MoreCustom shelf displays can be a great choice if you are looking to secure off-shelf placement in retail stores. Off-shelf placement typically requires a brand or product manufacturer to have …
Read More5 examples of how we are using highly sustainable ECOR panels to manufacture the most eco-friendly retail displays on earth in support of the circular economy
Read MoreThis blog is about the vital importance of using your retail POP display to make a clear and compelling offer to your target customer. Poor messaging execution can result in …
Read MoreThese 5 Essential Lessons will help make your next POP display a winner- what you can learn from the lyrics of Martin McBride’s hit country song “God’s Will”
Read MoreToday we’ll be wrapping up our 4-part series on slatwall display systems. Our focus throughout the series has been to discuss ways in which your slatwall display can be made …
Read MoreA lot of slatwall displays are boring. But, that doesn’t have to be the case. In this blog series we’ve been discussing ways to jazz up your slatwall display. The …
Read MoreToday we are continuing our blog series on slatwall displays. We’ll explore more examples of how you can make your slatwall display more interesting and exciting while continuing to leverage …
Read MoreSlatwall displays have been around since the beginning of time. They are one of the most widely used types of retail fixtures in the industry. Go to any store, and …
Read MoreToday we are continuing our blog series on custom retail displays for the countertop. If you missed our first 4 posts, you can read Part I here, Part II here, Part III here, …
Read MoreMost POP display buyers know that a high gloss finish over some kind of exotic imported hardwood is going to have a high-end look….and a high-end cost. However, there are …
Read MoreWe’ve written a lot about wood displays for retail stores. If you are thinking about a wood display or just looking for design ideas, take a look at 5 of …
Read MoreIn Part I of this series on wood stains and finishes, we shared 11 examples of displays we fabricated out of wood that featured different types of stains, washes and …
Read MoreMany of our customers are interested in creating a wood display because they want a durable display, they like the look, they are looking for authenticity, and they want to …
Read MoreWood displays are continuing to grow in popularity for a number of reasons. First, customers are increasingly looking for POP displays that are authentic and natural. Second, the cost of wood shop display …
Read MoreWood displays are trending in the retail industry and will continue to do so in the foreseeable future. This should come as no surprise to those of you who follow …
Read MoreToday’s post is the second in a 2-part series on wood displays. We’ve been discussing the trend toward natural products and the importance of reinforcing a brand’s commitment to environmental …
Read MoreOne of the biggest trends in consumer products is the increasing demand for natural products. This is particularly true in major categories like food and beverage, but it is also …
Read MoreWe frequently get requests for wood displays, but many of our customers don’t understand what material choices are available under the “wood” category. In today’s post, we’ll focus on 3 …
Read MoreBy Jim Hollen We recently designed and manufactured two point-of-purchase floor displays for Buddy Fruits. While probably not worthy of a POP design award, I think the displays were well …
Read MoreEvery time I walk into this store, which is very often, it makes me feel like I am in this house with all these beautiful, vintage and unique elements at …
Read MoreWe write a lot about how to design and create successful POP display programs. A successful POP display will not only drive product sales, but it will create brand awareness …
Read MoreBy William Tichenor Whenever I go into a store I notice subtle nuances that probably most consumers don’t. Maybe aftermore than a decade in the POP display …
Read MoreProduction of retail display stands almost always requires “tooling”. Sometimes customers will be hit with “mold” charges or “tooling” charges without really understanding what they are. I’ve heard a lot …
Read MoreIf you are interested in making a wire, tube, or sheet metal point of purchase display, there are a few things you should know about powder coating that can help …
Read MoreNot all Wood Displays are Created Equal By Mike Tilden Over the years I’ve had so many conversations with customers and sales personnel about the various material options for wood …
Read MoreAs we discussed in our last blog, LED lights for retail displays are becoming increasingly popular in retail store environments and in store fixtures. Today we will take a look at the …
Read MoreCorrugated displays are often a viable alternative to permanent displays in many retail situations, particularly when budgets are tight and the product is a lower value-added item, promotional in nature, …
Read MoreIf your POP displays are being manufactured in China, you may be wondering how the slowdown in China’s economy will impact the cost of your displays in the coming months. …
Read MoreWe are often asked by our customers to “value engineer” a POP design they have created. This request is a weekly occurrence at least. All brand marketers are budget conscience …
Read MoreIf you are a product manufacturer or brand looking to secure retail distribution, you probably know that the process can be challenging, particularly if your product is new and lacks a proven …
Read MoreWe recently had an opportunity to use our POP display experience to design a tradeshow booth for Standee Co., our sister company that makes stand-up desks and related products aimed at …
Read MoreGiven the well-established trend toward environmentally-friendly products, we have seen an increased interest in eco-friendly custom retail displays. Products that are good for you as well as good for the …
Read MoreWe love using bamboo to make retail POP displays. Bamboo is an amazing material. Most people think of bamboo as a highly sustainable, environmentally-friendly material- which it is. However, bamboo’s …
Read MoreBamboo is a great material to consider for retail POP displays. In today’s blog we will discuss some of the key benefits of bamboo and review the various types of bamboo …
Read MoreThe retail environmental design creates the foundation of the retail experience and the very identity of a retail brand. As such, we aim to create meaningful retail experiences that captivate …
Read MoreUnderstanding the Relative Material Costs of POP Displays What will it cost? Cost is always a major consideration for brand marketers and retailers when thinking about a permanent point of purchase …
Read MoreIf you are in the business of selling t shirts or have a t shirt product in your product line and your objective is to sell through brick-and-mortar retailers, you …
Read MoreWe love designing and manufacturing cool custom POP displays. It’s always great to work with a company that has an innovative or interesting product that also has a unique set …
Read MoreIn today’s blog we’ll share a very cool stylish food cart we just designed and manufactured. We’ll also put on our point of purchase design hat and share our ideas for how …
Read MoreI remember getting an iPhone 4S in 2011 which Apple introduced with the beta version of Siri, a personal virtual assistant technology it had acquired in 2010. Voice recognition technology …
Read MoreMost POP display companies like to do large display programs. Why? The reason is that a low quantity POP display program takes nearly the same effort that a large POP …
Read MoreWhy They are Here to Stay and How You can Use them To Drive Sales and Build Brands This is the third and final post in our 3-part series on …
Read MoreWhy They are Here to Stay and How You can Use them To Drive Sales and Build Brands Welcome to Part II of our series on point of purchase wood …
Read MoreWhy They are Here to Stay and How You can Use them To Drive Sales and Build Brands Point of Purchase wood displays have quietly been growing in popularity over …
Read MoreThis 2-part blog series is about the evolution of product marketing and why it is imperative to take a holistic approach that integrates retail POP displays and online marketing components. …
Read MoreWe’ve been in the business of designing and manufacturing retail POP displays for nearly 30 years so our natural starting point for generating product sales is creating effective retail point-of-purchase displays and …
Read MoreLast week’s widespread coverage of NFL running back Race Rice’s domestic violence episode fueled sharp criticism of NFL Commissioner Roger Goodell for his handling of the situation. Rice initially received …
Read MoreIn one of our recent blogs entitled “Wood Displays are Trending,” we discussed some of the underlying forces at work behind the growing trend toward wood displays while also providing …
Read MoreWhy Manners Matter I recently met with the owner of an injection molded plastics company. I’ll call him “Bob.” I was scheduled to meet with Bob at 3:00 on a …
Read MoreIntroducing our Latest eBook:“The Last Lecture on Point of Purchase Displays” I remember back in 2007 being inspired by the story of Randy Pausch, a charismatic young computer science professor …
Read MoreThe retail industry is in the early stages of a major transformation. Like other mature industries, the retail industry is characterized by significant overcapacity, increasing price competition, declining margins, continued …
Read MoreIncreasingly we are seeing shorter planning horizons intimeline4-300x270the retail industry. This frequently directly impacts the success of point-of-purchase display programs. The purpose of today’s blog is to discuss the importance …
Read MoreLet’s face it: packing a point-of-purchase display is often an afterthought. However, packing can make or break the success of a POP display program. In this blog, we’ll discuss the …
Read MoreToday’s blog promises to offer one of the most comprehensive resources for retail wood displays on the Web. We’ve written a lot about wood displays over the last few years …
Read MoreMost of what we do as a point-of-purchase display and store fixture company involves designing and manufacturing freestanding displays either for the floor or the counter. That’s generally the nature of the …
Read MorePart IV- Economy Sunglass Displays In Part I of this series on creating effective sunglass displays we discussed high-end sunglass displays, all of which were some form of locking cases. In Part …
Read MoreSunglasses are a fashion accessory. As with any consumer product, creating an effective POP display is critically important to maximizing sales. However, what’s interesting about the fashion accessory category in …
Read MoreIn Part I of this series on creating effective sunglass displays we discussed high-end sunglass displays, all of which were some form of locking cases. Most high-end sunglass displays are locked …
Read MorePart II- Inspiration for Creating High-End Sunglass Displays In Part I of this series we focused on high-end sunglass displays. We showed a number of examples of creative yet functional …
Read MoreWe have all heard about LED lights and witnessed the increasing popularity of LED lights in store displays and retail environments. But, do you know enough about the benefits of LED lighting …
Read MoreWe put together this short 10-question quiz to test your knowledge of retail POP displays. Take the quiz to find out if you know as much as you think you know. At …
Read MoreIn one of our recent blogs we featured a 10-question quiz to test your overall knowledge of retail POP displays. If you missed our quiz, you can take it here. In …
Read MoreA Survivor’s Guide- Part IAfter nearly 40 trips and more than a decade of business travel to China, I have compiled a list of 10 tips that will all but …
Read MoreIn many cases we find that when we design retail POP displays for our customers, they are not one-size-fits-all. In other words, different retail environments often necessitate different point-of-purchase displays …
Read MoreIt goes without saying that if you want to a lot sell sunglasses in a retail store, you need a really effective sunglass display. But, what makes for an effective …
Read MoreCross-merchandising is a time-tested retailing technique that is proven to increases sales. Cross-merchandising is different that upselling or bundling. Upselling is where you persuade a customer to buy a more …
Read MoreSunglass season is around the corner so we thought it would be timely to share some best practices for merchandising sunglasses or really any kind of eyewear. After laying out …
Read MoreThe type, nature of, and demand for store fixtures is changing rapidly as a result of Amazon’s success in reshaping the landscape of the retail industry. The depth of Amazon’s impact on …
Read MoreAt 61 stories high, the new $1.1B Salesforce Tower in downtown San Francisco is the tallest building West of Chicago. Touted as the new vision for today’s workforce, the building …
Read MoreMany of our customers think they need to go with a custom display to meet their needs, but that might not always be necessary. RICH LTD. offers a wide range …
Read MoreWe’ve decided to focus today’s blog to the announcement of the largest sale of POP stock displays in our company’s history. Not only are we deeply discounting closeout stock displays, …
Read MoreThe Smart Home industry is poised for explosive growth. According to Zion Research, the global smart home market is expected to grow 14.5% compounded annually between 2017 and 2022. Global Smart …
Read MoreSay you’re in the t-shirt business, and you’re serious about growing your business. Like many t-shirt companies, you may have started out selling your t-shirts on line. It’s a logical …
Read MoreA common problem in the digital workflow is an improperly setup file that is not print-ready. This will turn into time lost and fees to repair the file. This post …
Read MoreOver the years we have designed dozens of T-shirt displays. While there are many different types of retail T-shirt displays, particularly those on which T-shirts are hung, T-shirt cubby displays …
Read MoreI am concerned about my growing insensitivity to the victims of tragedy and misfortune. Continuous news of terrorist attacks, beheadings, religious genocide, health epidemics, and racial unrest seems to have …
Read MoreBased on our experience in designing thousands of custom retail displays over the last 28 years, we have participated in projects that have been highly efficient from a design process perspective. We’ve …
Read MorePreview of RICH LTD.’s 2015 New Stock POP Displays Happy New Year! We’re looking forward to another great year. In this blog we wanted to showcase a few of our …
Read MoreAt RICH LTD. we are committed to incorporating environmental sustainability and sustainable business practices into our business whenever possible. In fact, environmental sustainability is one of our core values and …
Read More2019 was a tumultuous year for international trade. U.S.-China tensions ran high. Tariffs on many Chinese-made goods, including POP displays and store fixtures, escalated to 25%. Supply chains were disrupted, …
Read MoreWelcome to Part III in our 3-part series on retail wood displays made in the USA. Throughout this series, we’ve been discussing the rationale for and benefits of making wood …
Read MoreThe demand for retail wood displays Made in the USA continues to accelerate as a result of international trade tensions, market preferences for more natural displays, favorable economics resulting from …
Read MoreLet’s face it. Tires are bulky items that lack sex appeal and are a little difficult to display in a retail store. All tires are round in shape and black …
Read MoreRetail table displays have been around forever. Tables offer retailers tremendous flexibility and work for a wide range of products. But without some design elements, tables can be uninspiring for …
Read MoreDespite some of the challenges that Sony has faced over the last several years, the iconic Sony brand is still one of the best known brands in the world of …
Read MoreIn our last blog we looked at several examples of retail tire displays that we designed to engage consumers and differentiate a particular brand of tires relative to other brands. Today we’ll …
Read MoreIn their best-selling book Beyond Jennifer & Jason, Madison & Montana: What to Name Your Baby Now, authors Linda Rosenkrantz and Pamela Satran claim that the best names are ones that stand …
Read MoreEffective retail POP displays embody the voice of the brand they represent. It’s not always easy to accurately portray the essence of a brand through a display. Things like budget, …
Read MoreGetting men to buy products that are traditionally made for and marketed to women can be an exasperating challenge. But, solving that problem could mean doubling the size of your …
Read MoreMost retail Pop displays use the same types of materials. The most common materials are sheet metal, metal tube, wire, MDF, solid wood, acrylic, PVC, and vacuum formed plastic. It’s …
Read MoreIn our last blog, we highlighted one of our recent retail POP displays for the outdoor retailer market. That project involved an end cap display we made for goTenna’s product launch in …
Read MoreWe design and manufacture retail POP displays for over 20 retail vertical markets such as food and beverage, health and beauty, consumer electronics, etc. Out of all the vertical markets we serve, …
Read MoreLet’s say you have a new product that has been selling well online, and you want to take a shot at broadening your distribution by selling through physical retail stores. …
Read MoreIn 2008 we wrote a white paper entitled “The Impending Transformation of Front-End Merchandising.” In the paper, we constructed what we thought was a compelling argument for why a fundamental …
Read MoreWe recently had an opportunity to be a part of the last episode of CNBC’s “The Profit” which featured our customer Flex Watches and aired on September 13, 2013. We …
Read MoreIt’s hard not to notice the consolidation that has been taking place in the retail industry. The retail industry has been under pressure ever since the economy started heading south …
Read MoreIn our business, we are asked to design retail floor displays for all kinds of products. Sometimes it’s easier to create displays for products that are unique or have their …
Read MoreRetail display manufacturers are a dime a dozen. The industry is highly fragmented, and the barriers to entry in the industry are low. It’s not hard to do a Google …
Read MoreThe Power of Effective Merchandising and Its Impact on ROI Would you give me $1 today if I told you I would give you back $3400 in 1 year? Who …
Read MoreRetail display design is definitely more of an art than a science, but a good industrial designer will also have strong analytical capabilities to ensure the POP display is optimized …
Read MoreToday’s blog is the final post in a 3-part series on retail counter displays and how effective countertop merchandising can drive product sales. As we have pointed out, countertop space …
Read MoreToday’s blogpost is Part II in our 3-part series on retail counter displays. Our primary objective is to share examples of different types of counter displays that can drive sales on the …
Read MoreCounter space is the most valuable space in most retail stores for three primary reasons. First, it generally represents a very small part of an overall store’s footprint. Its scarcity …
Read MoreWe are big fans of POP retail displays that are designed to be highly configurable and modular. There is huge benefit in designing a basic display that can accommodate a …
Read MoreThis blog is about the vital importance of incorporating clear messaging into POP retail displays. Without clear messaging, brands will never achieve the level of sell-through needed to make their …
Read MoreLast week we witnessed the spectacular but predictable demise of iconic retailer Toys R Us who announced it would close or sell all of its stores in the U.S. and …
Read MoreSaving money on POP displays seems to be on the minds of brands and retailers alike these days. As we all know, there are many factors that influence the cost …
Read MoreToday’s blog is brought to you from China where I am spending the week meeting with a dozen factory heads and pressing the flesh with the local people. I thought …
Read MoreWelcome to Part II of our blog series on POP display sign holders and accessories display ideas. Our goal with this series is to showcase 20 logo and sign display …
Read MoreThis is the first of a 2-part series in which we will share inspirational ideas for POP display sign holders and accessories. Most of the glory goes to POP displays …
Read MoreIn our last three blogs, we shared the first 9 of 13 key aspects of an effective POP design brief from the point of view of what is most helpful …
Read MoreIn our last two blogs, we shared the first 6 of 13 key aspects of an effective POP design brief from the point of view of what is most helpful …
Read MoreIn our last blog, we shared the first 3 of 13 key aspects of an effective POP design brief from the point of view of what is most helpful to …
Read MoreWe’ve been in the business of designing and manufacturing POP displays for nearly 30 years so, as you might imagine, we’ve seen more than our fair share of design briefs. …
Read MoreTime is our most precious resource. It’s indisputably the single greatest gift that we as humans enjoy. If you agree with this fundamental truth, then it’s no wonder that the …
Read MorePOP displays are enormously important in the wine and spirits industry, particularly since 40% of shoppers who buy alcoholic beverages have not decided what they are going to purchase when …
Read MoreOne of the most effective places for POP displays is the countertop. While countertop space is generally considered premium space in a retail store, if you can get it, it …
Read MoreSecuring countertop space for POP displays is a bit like scoring beachfront property. Because of its relative scarcity, it is often tough to get, but once you get it, the …
Read MoreWhen it comes to POP displays, dimensions matter. Paying attention to retail display dimensions can make the difference between the success and failure of your POP display. Given the importance of …
Read MoreFor more than 30 years, we’ve tried to meet our customers’ needs by offering a unique line of ready-to-ship retail stock displays as well as a wide range of custom …
Read MorePOP displays are a bit like the fashion industry: They must continually evolve to meet the changing needs of retailers and brands. In many of our blogs we try to …
Read MoreAcross America, retail executives, operators of medium-sized retail chains, and Mom & Pop store owners are trying to figure out how best to compete with the accelerating, unstoppable and relentless …
Read MoreDisruption is the single biggest driver of innovation. Successful pioneers of innovation are those who are not seeking to build a better mousetrap, but rather, those searching for a new …
Read MoreAside from the meta objective of driving maximum product sales, the aim of all POP displays should be to create memorable, defining moments for customers. Creating memorable customer moments is …
Read MoreAt the end of a church service I recently attended, the pastor asked the congregation to join hands as he led us in prayer for the victims and families impacted …
Read MoreIf you are involved with POP displays as a designer, visual merchandiser, brand marketer, or store operations team member, it’s important to pay attention to the developments going on around you …
Read MoreIf you have a brand, you know the importance of where your products and shop POP displays are placed in a retail store. Counter display space by the checkout register, for …
Read MoreDirect printing opens up a world of possibilities for POP displays. So, what is direct printing and what is so great about it? Direct printing is a process whereby graphics …
Read MoreI had an opportunity this week to participate in a CEO panel discussion called “The Art of Business.” I was one of 4 panelists. While each of us represented different …
Read MoreWhen it comes to POP displays, the name of the game is generating the best return on investment. The two key levers of return on investment are revenue and cost. …
Read MoreIn 1993, Mission Viejo High School senior Michael Lee predicted that the Chicago Cubs would win the 2016 World Series. Under the caption in his yearbook photo, Lee wrote “Chicago Cubs 2016 …
Read MoreIn today’s blog, we’ll look at 10 recent examples in which we used different types of materials to create POP displays that are affordable, functional, and effective from a merchandising …
Read MoreIf you missed those blogs, you can read Part I here and Part II here. Today we’ll dig into Lesson 3 which focuses on the economic truth behind the decision to go with …
Read MoreToday’s blog is the second installment in a 3-part blog series on the economics of POP displays. In our last blog, we discussed the economics of time to market. We …
Read MoreToday’s blog is about the economics of POP displays. This is the first in a 3-part series. If you take the time to read it, understand it, and apply the …
Read MoreChances are if you are involved in the POP display industry either as a manufacturer, a purchaser, or a supplier to the industry, you are in a position to be …
Read MoreOur objective for today’s blog is to share 10 POP display ideas for industrial and home improvement products. Unlike many of the consumer products displays we design, industrial and home improvement …
Read MoreWhen it comes to merchandising, gloves are no different than most other apparel accessory items. As with other apparel products, the right POP display can make all the difference in …
Read MoreWe are only a little more than a month into 2017, and it is already turning into the year of “I need it yesterday.” With compressed timeframes, less visibility, and …
Read MoreWhen it comes to POP display marketing, “the squeaky wheel gets the oil,” is the big take-away. Why?Consider this: 2,473 shoppers were surveyed in a study of supermarkets by Citeman …
Read MoreThe wine & spirits industry is, by nature, very promotionally driven. Impulse governs much of the behavior of consumers in the adult beverage space so creating a POP display that …
Read MoreIf you are contemplating your next POP display project, you might not be too enthusiastic about spending time coming up with a realistic budget. A lot of our customers find …
Read MoreIn this blog series, we’ve been focused on showing a wide range of examples of point-of-purchase wood displays that we hope will provide inspiration for your next POP display project. …
Read MoreIn Part I of this series, we examined some of the underlying forces driving the popularity of wood displays. These forces encompass both economics as well as evolving consumer tastes and preferences. …
Read MorePoint-of-Purchase wood displays have been increasing in popularity over the last several years. Why is that the case and is the trend likely to continue? There are several underlying drivers …
Read MoreWelcome to Part II of our blog series on point-of-purchase signs and graphics that drive brand awareness and increase sales. In Part I of this series we shared more than …
Read MorePoint-of-purchase signs and graphics are critical components of effective point-of-sale merchandising and sales generation. Without them it is extraordinarily difficult to create the level of brand awareness necessary to compete …
Read MorePoint of sale display stands have always played an important role in influencing consumer purchasing decisions, but a new study from IRI highlights why their role is so vital in …
Read MoreThe dynamics of the movie theater market over the last 20 years bear striking similarities to the turbulent forces at work in the retail industry. Can the structure, conduct, and performance …
Read MoreFollowing yesterday’s market close, Amazon announced that it reached agreement to acquire Federal Express for $56 billion. The move came as a surprise since Amazon had been investing heavily to …
Read MoreIn our last blog we discussed the importance of setting a realistic budget in creating effective POP display programs. In this blog, we will discuss the importance of understanding the economics of …
Read MoreIn our recent blogs we have been focusing on key aspects of design in creating effective POP display programs. In this 2-part series, we will discuss 2 important economic aspects of effective …
Read MoreThere is no denying that 2016 was a tumultuous year. After a surprise victory in the U.S. Presidential election, the world waits to see how the new Trump administration’s agenda …
Read MoreIn 2009, angel investor Jeff Kearl and Skullcandy Founder Rick Alden launched Stance which has become a wildly successful fancy sock company. Founded in 2003, Skullcandy is a publicly-held company …
Read MoreWe live in a world in which the noise level has become deafening. It used to be that information was scarce, and we relied on the advice of experts to …
Read MoreIf you take the time to read this blog, we will show you how to get your point of purchase displays absolutely free while dramatically increasing your profit. The secret to …
Read MoreWearable technology is one of the hottest segments of the technology industry. Smartwatches and fitness trackers are just two examples of wearable technology devices that can deliver real-time measurement of …
Read MoreIn today’s blog we’ll look at two point-of-purchase displays for the home improvement market. The home improvement market is closely tied to the residential real estate and home building markets, …
Read MoreAs a result of the proliferation of smart phones, tablets, wearable technology, and other connected devices as well as the rampant growth of other hot categories, the consumer electronics industry is projected to …
Read MoreWatch it Tonight Tuesday September 13th at 10 PM ET/PT Tune in to CNBC’s business reality TV show “The Profit” tonight to check out some point of purchase displays that RICH …
Read MoreIn practicing their craft, experienced POP display designers often tap into a variety of disciplines such as art, engineering, psychology, and economics. What if there were a scientifically-proven phenomenon that …
Read MoreIn our first blog of the year, we offered 10 predictions for 2017 that would impact the retail industry and point of purchase displays. If you missed our post, you …
Read MoreIn this blog we’ll look at a number of important factors in pet store merchandising along with some examples of RICH LTD.’s work in point-of-purchase displays and store fixtures for the pet …
Read MoreWhenever we post a blog, we view it as an opportunity to take a step back and consider what we have learned about designing and manufacturing point of purchase displays. We …
Read MoreThis is the third and final post of our blog series on product glorifiers. In our previous two blogs, we discussed the role of glorifiers as one of several types …
Read MoreThis is the second post in a blog series we are doing on point of purchase displays that are designed as product glorifiers. As we mentioned in our last blog, …
Read MoreThe majority of point of purchase displays we manufacture are designed to hold product as well as promote a brand. This is the case for floor displays, counter displays, end …
Read MoreThe most common materials used to create point of purchase displays are metal, wood, and plastic. Within the category of plastics, the most common types are acrylic, PVC, vacuum formed …
Read MoreMany of our customers are not sure whether to go with a stock point-of-purchase (POP) display or a custom display for their merchandising program. There are many considerations to evaluate …
Read MoreLike most of the rest of the world, I was at the Consumer Electronics Show in Las Vegas last week. Attending CES is basically like a high tech version of …
Read MoreDomestically produced displays are becoming increasingly popular as shorter planning horizons and requests for smaller production runs become the new norm. Brand marketers and retailers are emphasizing speed and flexibility …
Read More10 Things You Need to Know to Before Starting the Design Process Part II This blog series is about the importance of understanding the rules of retail and overall program …
Read More10 Things You Need to Know to Before Starting the Design Process Part I In his book The 4-Hour Work Week, Tim Ferris tells how he won the gold medal at …
Read MoreYou’ve heard it said before that details matter. When it comes to point of purchase design, it’s really all about the details, particularly if you are trying to creative an …
Read MoreAn effective instore marketing program begins with good point of purchase design. POP design is a blend of art, science and business. An effective POP display must be aesthetically pleasing …
Read MoreIn today’s blog we’ll discuss point of purchase design for shoes and accessories. In particular, we’ll show you a really cool system we designed for Charlotte Russe that can be used to …
Read MoreLast week we completed production on an ultra cool retail POP display that was designed to showcase Bluesound’s HD digital audio system. Bluesound has developed a cutting-edge 24-bit pure digital platform that …
Read MoreIn the first 2 parts of this 3-part blog series, we discussed how we were able to leverage our point of purchase design experience to improve the merchandising effectiveness in …
Read MoreIn our last blog we discussed how we were able to leverage our point of purchase design experience to improve the merchandising effectiveness in the entrance area of a convenience …
Read MoreWe had an opportunity to leverage our point of purchase design experience to improve the merchandising effectiveness in a growing chain of convenience stores in the Northeast. The primary advantage …
Read MoreTechnically speaking, white is not a color because it produces no visible light and has no specific wavelength. Instead, white light contains all wavelengths of visible light. Black, on the …
Read MoreLast week Wal-Mart announced it is closing 269 stores, 154 of which are in the U.S. Wal-Mart’s stock has declined 30% in the last 12 months so it’s no surprise …
Read MoreOften referred to as the “Silent Salesman,” visual merchandising and point of purchase design associated with retail displays should physically, mentally and even emotionally attract the customer all the way …
Read MoreOur design team is always looking for design trends and documenting different styles that are current in the world of point of purchase design and retail store fixtures. Our team likes the …
Read MoreWe have written hundreds of blogs over the last few years. Today we would like to share our top 5 blogs based on readership. So let’s get right to it. …
Read MoreA few years ago we were invited by Klutz, a division of Scholastic, to redesign their line of store fixtures, which had become a bit old and tired. Klutz is a publishing company …
Read MoreIn a blog last week we discussed one of our recent retail POP displays that was rolled out to REI stores nationwide. We’re fond of working with start-up companies that have great …
Read MoreIt started with an elementary school writing assignment. I was probably 8 years old. Our teacher asked us to write a poem about someone we admired. I still remember the …
Read MoreThe overwhelming majority of our customers view retail displays as a cost or expense rather than as an investment. An “expense” mentality often leads customers to view a display as …
Read MoreManufacturing POP displays for unknown brands is always a challenge. There is something enjoyable about getting in on the ground level with a new brand and trying to establish a …
Read MoreHistorically most of the inquiries we get for a coffee display or tea display are from companies that make coffee or tea. Makes sense, right? These companies are looking to …
Read MoreRICH LTD. recently acquired a laser engraving logo machine which adds additional capability to our domestic millwork operation and graphics department. This laser engraving logo machine can engrave on a …
Read MoreIn our last blog we discussed the importance of selecting LED lights based upon a set of well defined specifications, including things like Color Rank Index, Efficiency, and Color Consistency. In …
Read MoreBy Will Tichenor When it was first delivered to RICH LTD.’s millwork shop, the heavy duty CNC machine with its ½” sheet metal frame almost seemed like a battle tank. …
Read MoreI am a Christian. During my career I have always found it challenging to live out the principles of my faith in a secular business world and in a world in …
Read MoreIn today’s blog we’ll share 5 examples of retail merchandisers that will hopefully serve as inspiration for your next point of purchase design project. Custom POP design is much more …
Read MoreIt’s easy to hit a wall when it comes to trying to design a creative sunglass display case or a goggle display case. After all, there are limits to the number …
Read MoreThis is a question we were asked often over the last week or two. The question came from customers, our factories in China, and our own employees. The initial announcement …
Read MoreWe are all familiar with the explosion of online shopping. Brace yourself: We are on the forefront of the next disruptive change in online shopping. Virtual Reality (VR) is about …
Read MoreThe successful promotion of a company’s product line depends on effective marketing and presentation. It is vital for a product to be advertised in such a way that grabs the …
Read MoreWhen choosing the type of point of purchase display that best showcases what you are selling and aligns with your sales and marketing purposes, several factors need to be taken into account. …
Read MoreIf you are getting ready to create your next point-of-purchase display, be sure to consider the merits of making it a knock-down display. In this blog, we’ll show you how …
Read MoreCountertop space in retail stores has always been in short supply. As many retail chains experiment with smaller footprint stores we expect countertop space to continue to be at a …
Read MoreThe end game in creating POP retail displays is to make your product stand out, to create a postitive brand image, and ultimately to sell more product. Achieving these objectives …
Read MoreA successful POP merchandising display unit should be functional, cost-effective, and attractive. The simple goal of today’s post is to provide examples of various ways in which POP displays can …
Read MoreA retail display is an effective and necessary tool to build brand awareness and maximize product sales in today’s competitive marketplace. Consumers can choose among a countless number of product …
Read MoreA small group of students at Stanford University were challenged to design a product that could save the lives of millions of newborns in the poorest parts of the world. …
Read MoreWe recently had an opportunity to develop a modular cost-effective point of sale counter display for High Mowing Seeds. While the display was specifically designed for merchandising seeds, the design …
Read MoreMost products are not too difficult to display at retail. Sure, creating a custom POP display that is unique, creative, and traffic-stopping is always a challenge, but for many everyday products like …
Read MoreWe are big fans of using stock displays to meet tight deadlines, to test merchandising approaches, to meet lower quantity requirements, and in many cases to save money. If you …
Read MoreHow do some brands become iconic and what are the secrets to the staying power that enables them to remain recognized around the world for decades? In his new book Iconic …
Read MoreThe Coola Story Imagine getting in your car and driving for 2 hours to a city 120 miles away. That distance- 120 miles- is the measured span of some root …
Read MoreWe all know the importance of branding and how essential point-of-purchase signs are in communicating a brand message, drawing attention to a display or product, and getting busy shoppers to …
Read MoreWe’ve recently heard a lot of concern about tariffs on POP displays manufactured in China. The current 10% tariff is inclusive of all of the HTS codes that are typically …
Read MoreThe Power of Effective Merchandising and its Impact on ROI Would you give me $1 today if I told you I would give you back $3400 in 1 year? Who …
Read MoreIf you are in the headwear business, you probably understand the connection between having a good hat display and selling more hats. There are many different types of hat displays …
Read MoreToday we’ll get into the second part of our blog series on hat display stand examples. Headwear is a large and growing category within apparel accessories. It’s also a bit crowded so …
Read MoreThis post is the first in a 2-part series in which our primary objective is to share hat display stand examples that can serve as the basis for a successful retail merchandising …
Read MoreCoffee and tea are an integral part of our culture and our lives. Worldwide retail coffee sales exceed $75 billion while tea sales account for more than $40 billion. Competition …
Read MoreCreativity has always been at the heart of great design. It’s no different for industrial designers who make a living designing retail POP displays. A busy POP display designer might be …
Read MoreWe work with a lot of companies who are extraordinarily passionate about their product. It’s their baby, and they want to share the story of their product with the world. …
Read MoreThis is the last installment of our 3-part series on floor displays. As we have been discussing, floor displays can be great vehicles for generating sales lift because they automatically …
Read MoreWe’ve been blogging about floor displays mostly because they continue to be one of the most popular and effective ways of merchandising products off-shelf, or outside of the traditional, confining …
Read MoreIf you are looking to boost product sales in a retail store setting, one of the best strategies is to go off shelf. By “off shelf” we mean getting your …
Read MoreShortly before his death in 2007, Carnegie Mellon professor Randy Pausch delivered a final address to his students which was famously entitled “The Last Lecture.” We challenged our team of …
Read MoreMost of what we do involves designing and manufacturing retail point of purchase displays. Occasionally, however, we are asked to design POP display tools that can help a sales team …
Read MoreThe Environmental Design Process Environmental design creates the foundation of the retail experience and the very identity of a retail brand. As such, we aim to create meaningful retail experiences that …
Read MoreWhat You Might be Surprised to Learn about Material Costs By Mike Tilden Over the last several years there has been a lot of interest in using green building materials …
Read MoreMetal gridwall is a common component in point-of-purchase displays, particularly when it comes to apparel fixtures. Its popularity is a result of its utility and its cost-effectiveness. It has high utility …
Read MoreYou finally have nailed the perfect design for a POP display. You and your colleagues have signed off on themeasurements and specifications, and the render is exactly what you had …
Read MoreIn our last 5 blogs we discussed 12 important aspects of designing an effective point-of-purchase display. In the last blog of this design blog series, we’ll consider 2 additional key aspect of …
Read MoreIn our last 4 blogs we discussed 11 important aspects of designing an effective point-of-purchase display. In this blog, we’ll consider how choosing materials wisely can be a key aspect of effective …
Read MoreIn our last 3 blogs we discussed 10 important aspects of designing an effective point-of-purchase display. In this blog, we’ll consider how incorporating videos selectively can be a key aspect …
Read MoreIn our last 2 blogs we discussed 7 important aspects of designing an effective point-of-purchase display. In this blog, we’ll consider 3 more key aspects of effective design. Make Your …
Read MoreIn our last blog we wrote about 4 important aspects of designing an effective point-of-purchase display. In this blog, we’ll consider 3 more key aspects of effective design. Demonstrate Your …
Read MoreWhile there are many important considerations in designing an effective point-of-purchase display, in this blog we’ll focus on 4 critical aspects of the design process. Understand Your Target Customer Demographic …
Read MoreThe pace of change in the retail industry is starting to accelerate. Amazon is flexing its muscles with the recently announced acquisition of Whole Foods. Retailers are scrambling to respond …
Read MoreIn today’s post, we wanted to highlight one of the cool projects we worked on as a way of illustrating the importance of attention to detail and design considerations involved …
Read MoreToday is the final installment in our 6-part blog series on custom retail displays for the countertop. If you missed our first 5 posts, you can read Part I here, Part II …
Read MoreWelcome to Part IV in our series on custom retail displays for the countertop. If you missed our first 3 posts, you can read Part I here, Part II here, and Part III …
Read MoreThis is the third post in our series on custom retail displays for the countertop. If you missed our first 2 posts, you can read Part I here and Part II here. Our primary objective …
Read MoreToday we continue our blog series on custom retail displays for the countertop. As we mentioned in our last post, countertop space is often difficult to get, but it’s great …
Read MoreIn the last few years we have had an opportunity to make thousands of custom retail displays for big beverage brands like Coke, Pepsi, and Schweppes. All of these brands …
Read MoreLet’s start with the punchline: Position Matters. We’re huge advocates of creating authentic, highly differentiated, and inspiring custom retail displays. However, the greatest display in the world will fail to meet …
Read MoreOne of the things that is challenging about being in the business of making custom retail displays is you are constantly designing and manufacturing completely new and different products every …
Read MoreToday’s blog is about the horse shown below. I snapped that picture outside of Seaside Market and across from Starbucks in a sleepy little coastal town called Cardiff by the …
Read MoreOver the last 30 years, we’ve designed and manufactured thousands of custom POP displays for companies in dozens of industries. Every product presents its own set of merchandising challenges. Creating …
Read MoreThis is the second in a 2-part blog series on custom POP displays. We’re specifically focusing on retail floor display that can accommodate a broad range of products. In Part I of …
Read MoreThis is the first in a 2-part blog series on custom POP displays. We thought it would be useful to provide 20 examples of freestanding floor displays that can work …
Read MoreSay you have a new product line that you are trying to sell through brick and mortar retailers. You’ve been selling it online with good results. So now you are …
Read More–What We Can Learn from Creative Pranksters- Today’s blog is about one thing- creativity. Our goal is to get you to tap into the creative side of your brain, to …
Read MoreSaying that branding is important is like saying it is important to breath. Your brand is at the heart of your product and your company’s mission. Products live or die …
Read MoreFrustrated that you are not selling more product in the retail chain you just landed? Worried about the money you just shelled out for your custom POP displays and wondering …
Read MoreIf you are thinking about a custom POP display to merchandise your product, you should give important consideration to the finishes used on the various materials incorporated into your display. …
Read MoreCounter space is always at a premium at retail. In this blog we’ll look at several examples of custom counter top display fixtures. Branding is a very important part of …
Read MoreIn Part I of this blog series, we discussed the rise of online t-shirt sales, the continued shift toward t-shirts as an impulse item, and the importance of creating an effective t …
Read MoreYou probably know the story of brothers Bert and John Jacobs who started a T-shirt business after graduating from college. They sold their t-shirts out of their van, in college …
Read MoreThe retail industry continues to face shorter planning horizons, and thanks to the success of companies like Amazon, we live in an “I want it now” world in which immediate …
Read MoreIt’s not every day that we get to combine creativity, artistic expression, and fun into the retail POP displays we design and manufacture. Many projects have some of those elements, …
Read MoreWe’ve had a lot of experience making POP displays for the wine and spirits industry, but when we were approached by Woodinville Whiskey to design and manufacture an event display …
Read MoreFor many of our apparel and accessory customers, we are often tasked with the challenge of designing a complete family of retail fixtures that are complementary and capable of working …
Read MoreWe often have customers who have broad product lines and are searching for POP displays to merchandise each of their individual lines. In many cases they seek a portfolio of …
Read MoreAs we have described in some of our recent blogs, we see huge value in creating collections or families of fixtures to help brands respond to retail opportunities and maximize …
Read MoreIf you are planning to have your next custom retail display manufactured in China, it is important to know China’s holiday schedule since it can significantly impact production and shipping schedules. Most …
Read MoreKnowing what materials to use in designing your next retail display stand can make the difference between creating a good display and a great display. Good displays can generate average …
Read MoreEvery now and then we like to share displays we have designed and manufactured that we feel are extremely cost-effective, that represent exceptional value for our customers, and that are …
Read MoreWe always jump at the chance to design and manufacture POP displays out of bamboo. Bamboo is widely recognized as one of the most sustainable and eco-friendly materials on early. …
Read MoreHow the Right Display Can Help Build Your Brand, Maximize Sales, and Separate You from the Competition We conclude this 3-part blog series on CBD displays with a focus on …
Read MoreHow the Right Display Can Help Build Your Brand, Maximize Sales, and Separate You from the Competition This 3-part blog series is about CBD displays and the 10 keys to …
Read MoreHow the Right Display Can Help Build Your Brand, Maximize Sales, and Separate You from the Competition The CBD market is exploding. Like the 19th century gold rushes that took …
Read MoreSeveral years ago Apple “reinvented” retailing with its sleek, modern stores and store employees who could check you out with a convenient mobile device. There was no waiting in line, …
Read MoreMarijuana is now legal for recreational use in 9 states and the District of Columbia. Medical marijuana is legal in an additional 29 states. Legal marijuana is a $10B industry …
Read MoreA Custom Display: Supporting Brand Recognition and Sales By J. A. Young A well-done retail display has the innate power to boost sales. In fact, according to advertising experts, a …
Read MoreWe had an interesting opportunity to help Baffin, Inc. address its footwear and apparel point-of-purchase display and merchandising challenges and opportunities within multiple channels of distribution in North America and potentially in Europe. Baffin Inc. …
Read MoreIt’s not often that we blog about book displays, but as we kick off 2016 it seems like a fitting topic. On the final day of 2015, The Wall Street …
Read MoreAlthough the majority of our assignments involve designing POP displays that merchandise one or more SKUs and incorporate product inventory into the display, we also get asked to design point-of-purchase …
Read MoreToday’s post is the last part of our 3-part series on acrylic displays. By the end of our series we will have shared 30 practical examples of acrylic displays and …
Read MoreAcrylic displays continue to be popular as retail merchandisers, particularly as counter displays. While acrylic displays are most commonly used in the cosmetics, jewelry, and consumer electronics industries, they can …
Read MoreWelcome to Part II of our blog series on acrylic display stands. Our objective for this series is simply to provide lots of examples of how acrylic counter display stands …
Read MoreIn our last blogpost, we shared 10 ideas for sunglass displays, including a RICH LTD. stock sunglass display that caught the attention of Shaquille O’Neal at the Consumer Electronics Show last month. …
Read MoreAfter a brutal winter of temperatures that plummeted into the 60s and brought a few gentle showers, we here in San Diego are ready for spring. Among other things, spring …
Read MoreAll POP displays have a finite life, but some last longer than others. The longevity of your POP display directly impacts your return on investment. It is much harder to generate …
Read MoreIf you are considering a corrugated display for your next POP merchandising project, there are 7 key things you should be evaluating to ensure a successful program. We find that many of …
Read MoreWe work on hundreds of retail POP display projects a year. Our projects encompass large and small retailers, well established brands, start-up companies, and companies in between. We also work …
Read MoreThe global skin care market is estimated to reach $121 billion this year and nearly $11 billion in the U.S. alone by 2018. The fastest growing segment of the skin …
Read MoreOver the years we’ve made thousands of custom retail displays for Brighton Collectibles. Brighton is a fashion accessories manufacturer and retailer with over 180 stores. They also sell their jewelry, …
Read MoreThere are over $32 billion of tires sold annually. Over 60% of tires sold are sold through independent tire dealers. The top 20 brands of tires account for over 95% …
Read MoreIf you have a high-end product and are looking to create a POP retail display to go on the counter, on a shelf, or in a perfume bottle display case, you …
Read MoreWe’ve designed and manufactured dozens and dozens of point-of-purchase apparel displays over the years. For us, it’s like fashion: it never gets old. There are so many well established brands …
Read MoreWe are passionate about point of purchase design. We love designing and manufacturing what we design. We like talking about it, sharing our ideas, and looking for ways to continually …
Read MoreThere is a fine balance between creative point of purchase design and practical point of purchase design. The ultimate goal, of course, is to design something that is both creative and practical. …
Read MoreEvery year around this time we complete our catalog for the upcoming year. We just finished our 2016 catalog and are in the process of printing it now. We’ll send …
Read MoreEffective branding is a key objective of any custom POP display. In a lot of cases it is not enough to let package branding speak for itself. Attractive and well appointed graphics that …
Read MoreA few years ago during a visit to China I remember being grilled by the head of one of our factories about the number of quotes we had been requesting …
Read MoreWe frequently work with customers who have tight budgets for their custom-made display projects. Universally our customers want the nicest point-of-purchase display possible for the money- something that will be …
Read MoreRetailers have traditionally focused on maximizing sales per square foot. Over the last few years retailers have focused on improving the sales per square foot metric by moving toward smaller …
Read MoreIn our last blog we looked at 4 key factors to consider in making a custom POP display compelling for the countertop. We reviewed the importance of having a small …
Read MoreIt’s been a busy summer. Our design department has been buzzing. Our engineering team has been pushing the limits of Solidworks, and our millwork operation has had the coffee pot …
Read MoreWe get a lot of requests to design custom hat display. We have a full line of ready-to-ship stock headwear displays, but those are generally designed to hold caps rather than …
Read MoreTechnological innovation is already starting to reshape the retail landscape. Digital signage, electronic shelf tags, mobile shopping, digital payment, and a number of other emerging technologies are challenging traditional ways …
Read MoreWell it finally happened. Upon reporting surprisingly positive second quarter results, Amazon’s market value surged above $250 billion, surpassing Wal-Mart for the first time. Investors clearly see a much brighter …
Read MoreI remember in college working hard on a paper that I thought was well done, only to find out the professor never bothered to read it. Although it was disappointing, …
Read MoreIn our business we have had opportunities to design POP displays for an incredibly wide range of products. Some products are relatively easy to merchandise while others are more challenging and require …
Read MoreAn Interview with Jim Hollen, President This is the third part of a 3-part series looking at RICH LTD.’s POP display business from the inside based on an interview with …
Read MoreWe are seeing an increasing trend toward shorter an shorter deadlines for point-of-purchase display and in-store marketing programs. Increased competition among retailers, mounting industry financial pressures, and a rapid acceleration …
Read MoreIn our last blog we discussed the trend toward wood displays, particularly in the grocery store channel. In this blog, we’ll discuss a few of the important trends in the food …
Read MoreWe frequently work with customers who have misperceptions about creating custom retail displays. Five of the common myths we encounter with regard to custom POP displays include: Custom display booths …
Read MoreIncreasingly, grocery stores are opting for retail wood floor displays and souring on metal and plastic displays. As organic, non-GMO, and gluten-free products continue to gain ground in the grocery channel, so …
Read MoreWe are often asked by our customers what is trending in retail displays? Retail display trends are driven by many factors, including the economy, retailer trends, consumer behavior, technology, demographic shifts, …
Read MoreAccording to estimations reported by POPAI (Point of Purchase Agency International) 60% of buying decisions are made in store. That’s why we’re confident that retail displays are your best bet for …
Read MoreWe are often asked about alternatives we can suggest to the standard uninspiring gondola fixtures that seem to dominate the retail landscape. The example we will share today is an …
Read MoreIs coffee a crucial element to great display design? Probably. 1) Get out of the way of the product. This is the first rule of designing beautiful display racks for …
Read MoreRICH LTD. had an opportunity to design some custom sunglass displays for Arnette in connection with the brand’s re-launch. We wanted to share our work as a way of inspiring creative design …
Read MoreA recent episode of Shark Tank featured founders Liz and Ben Bohannon and their company Sseko Designs. The company, which aspires to become a powerful global ethical fashion brand by hiring high …
Read MoreA typical point-of-purchase display is customized for the specific product. There are many competent design firms that will do the job if asked by a client, however a design fee …
Read MoreAlmost every retailer and brand manufacturer we work with faces budgeting pressures related to point-of-purchase displays and store fixtures. We believe that POP displays should be considered investments rather than costs, but …
Read MoreWe have designed and built a lot of different beverage displays and have created our fair share of POP wine displays. Freestanding retail wine displays have a tendency to become a bit …
Read MoreIn our last blog post we emphasized the importance of carefully preparing and planning prior to starting a point-of-purchase display project. We stressed the importance of knowing the answers to …
Read MoreIn our last blog post we emphasized the importance of carefully preparing and planning prior to starting a Point-of-Purchase display project. We stressed the importance of knowing the answers to …
Read MoreIn our last blog post we emphasized the importance of carefully preparing and planning prior to starting a point-of-purchase display project. We stressed the importance of knowing the answers to …
Read MorePrior to starting any POP display or retail store fixture project, it is important to think carefully about what you are trying to accomplish. Taking the time to think through your objectives …
Read MoreLuxotica asked us to create a number of sunglass floor display designs for their Arnette brand in conjunction with a re-launch of the brand. The objective was to create some …
Read MoreIn a recent blogpost we discussed how lead times have been shrinking for point of purchase display programs. This is creating challenges for retailers and brands as well as retail …
Read MoreEveryone wants high quality point-of-purchase displays, but not everyone knows what to look for to ensure a quality product. Knowing the most common quality problems can give you a head …
Read MoreStore Fixture Line We’ve spent a lot of time writing about many of the custom POP displays we have designed and manufactured, our experience making wood displays in our millwork …
Read MoreDesigning and manufacturing store fixtures and interactive displays in retail is both an art and a science. Each custom retail display has a unique set of challenges in both design …
Read MoreOver the last 15 years, one of North America’s greatest environmental disasters has been quietly unfolding before our eyes. An invasive species of Mountain Pine Beetle has destroyed millions of …
Read MoreAn Interview with Jim Hollen, President This is the second part of a 3-part series looking at RICH LTD.’s POP display business from the inside based on an interview with …
Read MoreInterview with Jim Hollen, President In this interview series, Jim Hollen, President of RICH LTD. provides an inside look at the company and the POP display business. He shares insights …
Read MoreWhy You Should Consider Bamboo for Your Next Retail Display If you are considering a wood store fixture or wood display and are interested in combining environmental sustainability with strength …
Read MorePractical Considerations That Can Make a Difference As a designer and manufacturer of point of purchase displays and retail wood store fixtures, we are not only faced with needing to create …
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